{"title":"Hair Wax","description":"\u003cp\u003eHair wax is the fastest-moving product on most barbershop shelves, because unlike beard products it sells to every client in the chair rather than only the ones with a beard. It is also the product a client is most likely to buy on the spot, having just watched you finish their cut with it.\u003c\/p\u003e\u003ch3\u003eWater-based wax or pomade?\u003c\/h3\u003e\u003cp\u003eAn oil or wax-based pomade gives high shine and strong hold, but it does not wash out with water alone — it needs shampoo, sometimes twice, and it transfers onto pillowcases and collars. A water-based wax rinses out with water, can be reworked with damp fingers through the day, and finishes matte. For a modern short cut — textured crop, fade, anything meant to look like hair rather than like product — water-based is what the finish requires. Pomade still has its place for a slick back or a classic side part, but it is a smaller share of what walks through the door.\u003c\/p\u003e\u003ch3\u003eHow to use it at the chair\u003c\/h3\u003e\u003cp\u003eEmulsify a small amount between the palms until it disappears, then work through dry or barely damp hair from the back forwards, shaping with the fingers rather than a comb. Add in stages — a second small application is recoverable, a first large one is not. Finishing the cut with the product you sell is the single most effective retail technique there is: the client leaves with the result in front of them.\u003c\/p\u003e\u003ch3\u003eSultan Hair Styling Wax Cream\u003c\/h3\u003e\u003cp\u003eA water-based styling cream built for the chair and the mirror. Medium hold with a matte finish, reworkable with the fingers, washes out with water. Formulated for daily professional use rather than for a supermarket shelf. Made in Türkiye, EU cosmetics-compliant, full INCI on the product page.\u003c\/p\u003e\u003ch3\u003eBuying it for your shop\u003c\/h3\u003e\u003cp\u003eHair wax ships to partner shops in 15-packs at locked partner pricing and is included in every Sultan kit — in the largest quantity of the four, because it is the one that empties first. Most shops end up reordering hair wax roughly twice as often as any beard product.\u003c\/p\u003e\u003cp\u003eFree shipping from Sweden. Trade only — a company registration number is required at checkout.\u003c\/p\u003e","products":[{"product_id":"hair-wax-cream","title":"Hair Styling Wax Cream","description":"\u003cp\u003eA water-based styling cream for the chair and the mirror. Medium hold with a matte finish. Reworks with the fingers and washes out with water.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMedium, reworkable hold\u003c\/li\u003e\n\u003cli\u003eMatte finish\u003c\/li\u003e\n\u003cli\u003eWater-based\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eScent:\u003c\/strong\u003e Bergamot · Vanilla  |  \u003cstrong\u003eSize:\u003c\/strong\u003e 100 ml\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eHow to use:\u003c\/em\u003e Scoop a small amount, emulsify between palms, work through towel-dried or dry hair. Restyle any time.\u003c\/p\u003e","brand":"Sultan","offers":[{"title":"Default Title","offer_id":55844162961748,"sku":"SLT-HWC","price":24.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/1380\/0532\/files\/ChatGPT_Image_22_juli_2026_19_48_29.png?v=1784743252"},{"product_id":"hair-wax-cream-15-pack","title":"Hair Styling Wax Cream 15-Pack","description":"\u003cp\u003eProfessional refill pack for Sultan partner barbershops.\u003c\/p\u003e\n\u003cp data-start=\"100\" data-end=\"131\"\u003eIncludes:\u003cbr\u003e• 15 × Hair Wax Cream\u003c\/p\u003e\n\u003cp data-start=\"133\" data-end=\"190\"\u003eBuilt for daily chair use, shelf sales and fast reorders.\u003c\/p\u003e\n\u003cp data-start=\"192\" data-end=\"239\"\u003eLocked partner pricing for active Sultan shops.\u003c\/p\u003e","brand":"Sultan","offers":[{"title":"Default Title","offer_id":55857250009428,"sku":"SULTAN-HWC-15","price":149.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1037\/1380\/0532\/files\/ChatGPT_Image_22_juli_2026_19_48_29.png?v=1784743252"}],"url":"https:\/\/brandsofsultan.com\/collections\/hair-wax.oembed","provider":"Brands of Sultan","version":"1.0","type":"link"}